Maybe old news, but still news
Via CraigBlog (Craig Newmark), I hear that there is an organization that earlier this year reported on some 77 local TV stations that had broadcast a news report that had effectively been prepackaged for them by PR on behalf of paying clients (read advertisers). I think I have heard of this before but here is a listing of the stations and the reports that were aired. Turns out one of the local Boston stations (WHDH-TV, Channel 7) was involved once. Caveat emptor, let the buyer beware is ever more important these days. Be an informed watcher and processor of news. Powered By Qumana |
posted by Steve Sherlock at 8:02 PM
