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Monday, April 10, 2006

Editor Needed

Another in the chalkboard series:
I catch this headline from Reuters found in the Boston Globe Business section this morning:
Pluck has this BlogBurst service that provides blog content to newspapers where the papers do not have their own writers covering that area. Sounds reasonable enough. Here comes the chalkboard shiver alert.
BlogBurst has its own staff to edit blogs, in effect accrediting them for newspaper publishers and thereby addressing issues of quality control that have often poisoned relations between mainstream media and bloggers.
Thank you. I think you have poisoned my day now!
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Comments on "Editor Needed"


Anonymous Eric Newman said ... (12:17 PM) : 

Jaded before we're even off the ground :-) I am the GM for the BlogBurst product at Pluck. Pls note that our "editors" are bloggers, not the stereotypical newsroom types. You can see some of their profiles on www.burstblog.com. Their goal is threefold: help screen out the true chaff (hate, spam, etc) help mentor any bloggers who want to better position their blogs/posts for success in the network and help promote bloggers to the MSM participants.


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